A residential interior design studio serving Raleigh and the surrounding areas.
Client OverviewClient: Lavender House Design
Industry: Interior Design
Location: Raleigh, North Carolina & Surrounding Areas
Scope: Brand & Visual Identity, Website Design & Development, Brand Guidelines
“I wanted a fresh, new look and am so lucky I was able to collaborate with someone not only knowledgeable, but capable of understanding and embodying my brand voice and vision.”
— Anna Fincher, Owner & Founder, Lavender House Design
01
Getting StartedThe client wanted a brand that embraced softness and femininity without feeling overly trendy or delicate. It needed to feel enduring, polished, and sophisticated—capable of growing with the business over time. Additionally, the website needed to present services clearly while offering a visually calming, editorial-style experience.
02
Building the BrandWe began by defining a clear brand vision rooted in elegance, balance, and intentional design. From there, we developed:
A refined logo system that feels classic yet modern
Thoughtfully selected typography to convey sophistication and clarity
A soft, cohesive color palette inspired by lavender tones
Comprehensive brand guidelines for consistent use across digital and print materials
The final identity feels feminine and graceful, while remaining strong, confident, and professional.
03
Web PlanningWith the brand established, we moved into website design and development. The site was intentionally designed to feel clean, serene, and editorial—allowing imagery and content to breathe.
04
Web Design & LaunchThe website includes:
A simple, sleek homepage that sets the tone immediately
Clear service offerings with an elevated presentation
A gallery to showcase completed design work
Testimonials to build trust and credibility
An about page that tells the brand story with warmth and intention
A streamlined contact page to encourage inquiries
The result is a website that feels cohesive with the brand and effortless to navigate, while clearly communicating expertise and value.
Project Results
The final brand and website successfully captured the essence of Lavender House Design—feminine, timeless, and chic. The client was thrilled with the outcome, and the collaboration resulted in a strong, cohesive digital presence that supports both brand awareness and client acquisition.
This project stands as a testament to the power of intentional branding paired with thoughtful web design—and the partnership was a true success.